What is One Percent Of Your Traffic Worth?
I was reading a blog the other day about blogging (go figure) and I was reading about a different opinion than I have about how important commentators are.
I was going to link her on up here for your review because what works for me may not for you and so on.
Different opinions at the very least cause you to think.
This blogger explained that commentators only represent about 1% of your traffic on the whole and therefore are not important. As I am sure you have read, I think Blog Comments And Commentators Are Important.
So, why didn’t I give her that link?
Simply put, because she doesn’t want it. She feels that commentators (and thus links to her articles with trackbacks and pingbacks) are so unimportant, she doesn’t have any facilities on her articles for them.
Basically, she told me to kiss off. Ok, fine. I will just discuss her POV without her or her readers. 
By not even allowing comments on her blog she has severely limited herself, and it shows. In six months she has only made $1000 online and has less than 700 subscribers to her feed.
She might have just gotten you as a subscriber if I gave her a link here, mightn’t she?
So, wanna tell me how worthless 1% of your traffic is?
You DO?!?
All right then, let me tell you about my traffic first…
Excluding AdSense, I convert globally on all my traffic at 1:2800 right this minute for today.
I don’t know, I am not all that at math… is that 1% of my traffic?
Admittedly, those of you who have and will comment are probably not the ones buying. Does that make the comments and commentators worthless though? Nope. The reason why is that her math equation was flawed. She should not have viewed them as a percentage of traffic, but a percentage of the content.
I am not going to figure out the word count exactly, instead I am going to guess that saying 1% of the content here is provided by my readers is not too far off. 1% of my topically oriented, fresh and unique content is free. Not a big amount, but hey, it’s free! Also, because that content has the traits listed above, it sure doesn’t hurt with the search engines.
Then comes the value-added-type benefits of the content that comments provide. See off in the sidebar the “recent comments”? Anything in there catch your eye? Think anything might if presented there?
Oh, and back to her not getting a link from me here. TRAFFIC comes from this stuff! Not just from the actual pings and tracks either. I have linked other sites from here and had the blogger of that site post my article at other blogs. I think there were a couple reasons for that, but I am really sure one of those reasons is I am not normally stingy with my links. (I even feel kinda dirty not linking her site, but I will stick with the story that I am proving a point here.)
Free pimping is priceless! Some people just don’t get the idea behind viral or guerrilla marketing.
So, wanna tell me how worthless 1% of your traffic is?
STFU n00b!
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